All posts by CSE Blogger

Countdown to Extraordinary Future 2019

Could today’s trash be the solution to ending global poverty? Can centennial lifespans become the norm? Will the substances considered criminal today be able to treat and resolve health concerns we see on the rise? The 2019 Extraordinary Future Conference offers attendees the chance to explore the ideas that are shaping the world of tomorrow, and to stay ahead of the curve when it comes to entrepreneurial innovation.

Now in its third year, the Canadian Securities Exchange is proud to once again sponsor the Extraordinary Future conference, which takes place in Vancouver on September 22nd and 23rd. Hosted by Cambridge House International, and featuring talks from thought leaders across a wide spectrum of industries in addition to a diverse lineup of exhibitors, XFuture will help distil the efforts of innovative imaginations and creative changemakers into a cohesive vision of the future.

With over 100 leading public and private technology companies and startups and more than 2,500 attendees expected, this event will be an amazing chance to meet entrepreneurs, business leaders, and investors. And a quick look back at XFuture 2018 proves that there are a lot of reasons to get extraordinarily excited about this year’s event.

Highlights from Extraordinary Future 2018

The speakers at Extraordinary Future 2018 took on some of the most daring topics of the day, including an exploration of the fine line between illegal substances and medical marvels, the explosive growth of eSports, and trailblazing distributed ledger technology that has the potential to evolve the fundamentals of investing.

Richard Carleton presenting on investment and tokenized securities

In a controversial presentation on psychedelics, Hamilton Morris explained the potential applications of psilocybin. Leading a panel discussion on an equally hot topic, Genevieve Roch-Decter of Grit Capital guided a group of entrepreneurs in deconstructing one of the fastest-growing and most talked about market segments: eSports. Exemplifying the entrepreneurial, forward-looking spirit of the conference, CSE CEO Richard Carleton provided insights into the future of finance via tokenized securities, and this was just the beginning of a long list of insightful, eye-opening sessions that happened last year.

Looking Ahead to Extraordinary Future 2019

Life on the bleeding edge of innovation is familiar territory for the Exchange for Entrepreneurs. As with previous shows, this year’s conference will spark discussions about the changes that will revolutionize technology, society, and the economy. From biohacking, to psychedelics to sustainability, here’s a preview of some of the fascinating topics and personalities at this year’s show.

Future-Forward Speakers

Fitness and health expert, and host of his own podcast, Ben Greenfield will explore the topic of well-being in a high-tech world in his presentation on “The Future of Health: Biohacking and Beyond.” The presentation will explore forward-thinking concepts related to boosting mental and physical performance and extending life.

American ethnopharmacologist, research pharmacognosist, lecturer and author, Dennis McKenna will discuss “From the Plant Medicine Frontier – How Psychedelics like Psilocybin Could Upturn the Mental Health Industry.” This presentation will look into new ways of applying known psychoactive substances that have been controlled, instead of being utilized in the pharmaceutical industry.

Known for the innovative and revolutionary Plastic Bank solution that tackles poverty and ocean pollution simultaneously, David Katz is a dynamic, inspirational speaker described by many as “the best in the sustainability industry.” In an unprecedented move of ingenuity, Katz connected both the need of clean oceans and economic support in impoverished areas into a business that now produces recycled plastic pellets for commercial use. Katz ranks fourth in The World’s Top 100 Compassionate Business Leaders according to Salt Magazine for his entrepreneurial and inventive undertakings, and will be discussing sustainability and innovation in his presentation at the conference.

Looking into the future and constructing his vision of it through active entrepreneurship, Gerard Barron has a record of building globally-focused companies in technology, media and sustainable resource development. As the Chairman and CEO of DeepGreen Metals Inc., Barron is focused on making less-environmentally-disruptive nodule-derived base metals the norm for future automotive construction.

Entrepreneurial Exhibitors

Photo via Facebook: @cambridgehouseconferences

A glimpse of tomorrow can also be caught on the conference floor. With over 50 exhibitors displaying ideas, and products on the leading edge of innovation, this is a great opportunity to see what is driving growth in industries like canntech, eSports, agriculture, digital advertising, and much more. In addition to sponsoring and speaking at this year’s show, the CSE will also be visible on the show floor. Not only will the CSE have its own booth but several CSE-listed firms will also be exhibiting, including BevCanna Enterprises, Lexaria, Rubicon Organics and Bee Vectoring Technology.

New Edition of the Public Entrepreneur Magazine

Another reason to look forward to this year’s show will be the launch of the special Extraordinary Future issue of the CSE’s magazine, Public Entrepreneur. The theme of this issue is also forward-looking and extends the conversation about disruption and innovation by profiling entrepreneurs who are actively doing both in their respective industries. There is also an extra special reason to pick up this next issue as it will feature access to exclusive and groundbreaking content. The #XF2019 edition of Public Entrepreneur magazine will provide a new dimension on digital storytelling that will bring the exciting work of trailblazing entrepreneurs into a whole new light. Be sure to register here to receive your copy when it goes live or pick up an exclusive physical copy at the show itself.

See You in the Future!

Step into the future by joining the CSE, Cambridge House and an exceptional lineup of speakers and entrepreneurs at XFuture 2019. This show offers a unique opportunity to access the ideas, trends and technological innovations that have the potential to shape our future into something extraordinary.

Click here to register to attend the 2019 Extraordinary Future Conference today.

DealMaker Deals: Deconstructed

Our first instalment of Deals Deconstructed celebrates a groundbreaking raise from Stately Cannabis Brands Ltd. (“Stately”), a US focused cannabis strategic acquisition company founded by three serial entrepreneurs.

Trent Kitsch, Jeff Barber, and Ryan Foreman have already founded, scaled, and commercialized several Canadian success stories, including DOJA / HIKU (a vertically integrated cannabis lifestyle brand and brand house) and SAXX (premium apparel).

Stately plans on tapping into its deep network and leveraging its team’s proven expertise in cannabis, branding and consumer packaged goods to identify an emerging cannabis brand that has the potential to become a market leader and nationally recognized brand.

So, when it came time for the seasoned entrepreneurs to capitalize their newest venture, speed, efficiency and a broad reach driven by digital marketing was top of mind.

That’s where DealMaker makes new realities possible.

The deal was quarterbacked by Pushor Mitchell LLP, a premier regional firm based in British Columbia.

Using DealMaker, Stately and Pushor Mitchell were able to reach and close retail investors based around the world – leveraging the power of the internet. In just a matter of weeks, the company brought in approximately $9.6 million from over five hundred investors, all while based in their hometown of Kelowna, British Columbia.

Investors from
73 cities
across
4 continents
subscribed to Stately through DealMaker.

154 investors
completed their subscriptions within
24 hours
of receiving their e-mail invitations.

289 investors
closed their subscriptions
completely online
without needing to print or fax a single piece of paper.

Like many entrepreneurs, Trent, Jeff and Ryan like to be “hands-on,” so DealMaker’s real-time progress updates and data insights were much appreciated.

“We had access to an unprecedented depth and richness of insight with DealMaker. The ability to understand and adapt to our investors’ progress was a real game-changer.”
– Jeff Barber, founding partner and CEO, Stately Brands Cannabis Ltd.

DealMaker also unlocked tremendous efficiencies for the issuer’s counsel, Pushor Mitchell.  DealMaker helped the firm deliver nimble, cost-efficient solutions to a key client, while focusing its attention on providing high-value legal advice rather than pushing paper – a game-changer for capital raises.

“The use of the DealMaker platform reduced the number of email exchanges and phone calls, resulting in a more efficient process overall. DealMaker made it easy to keep track of the progress of our client’s financing.”
– Keith Inman, Partner, Pushor Mitchell LLP

Trent, Jeff, and Ryan know how to create excitement, they know how to operate efficiently, and they know how to build a business. And for Keith at Pushor Mitchell, reputation, client service and excellence are paramount.  Where speed, efficiency, and quality are critical, issuers and counsel need a reliable solution that keeps up with the pace of the markets. DealMaker delivers.

Want to learn more about Stately?

Stately Cannabis Brands can be reached at https://www.statelybrands.com and info@statelybrands.com.

Are you ready for DealMaker?

If you’re ready to take advantage of the groundbreaking DealMaker platform, feel free to contact DealMaker at info@dealmaker.tech or  +1 855 550 1683.

Visit dealmaker.tech

CSE Unveils Media Centre and Celebrates 15 Years as a Recognized Exchange

Since its inception, the Canadian Securities Exchange has demonstrated exceptional leadership when it comes to entrepreneurship and innovation. On September 10, 2019, those themes took on an exciting new form with the official launch of the CSE Media Centre, a development that coincided with the CSE’s 15-year anniversary as a recognized stock exchange.

The introduction of the CSE Media Centre marks an important milestone in the evolution of the client experience with the CSE. This new space will provide a platform for CSE-listed companies to celebrate their own entrepreneurial milestones by participating in Market Opens. In addition, it will enable stakeholders and investors to engage with compelling digital and social media content featuring CSE-listed companies.

Located in the new CSE offices on the top floor of First Canadian Place in Toronto, and providing unobstructed views of the CN Tower and Lake Ontario, the CSE Media Centre is ideally situated to provide the CSE’s clients with a unique and inspiring space in which to engage in “big picture” thinking and discussions.

Anchoring this environment is the CSE Media Wall, a state-of-the-art digital LED media display. In addition to serving as a ceremonial backdrop for Market Opens, as well as a rich source of relevant news and information from the capital markets, it’s also an embodiment of the dynamic, diverse, and ambitious visions that characterize the entrepreneurial journey of publicly listed companies.

2019_CSE_Media_Centre

The CSE Media Centre also reflects the continuing investment in, and expansion of, the CSE’s digital ecosystem, which now includes a compelling range of audio, video, social media, and blog content. Companies that participate in Market Opens at the new Media Centre will be able to easily share these experiences via the CSE’s digital network, encouraging conversations about emerging trends and opportunities across a variety of industries, and helping stakeholders stay up to date on the latest developments from CSE-listed issuers.

“We are thrilled to launch the CSE Media Centre, the intersect of premier client service and compelling digital content, two themes we are truly passionate about at the CSE,” noted VP James Black. “We look forward to providing a venue to celebrate our clients’ success and sharing more engaging content across our digital channels in written, audio, and video formats.”

The CSE team had the honour of celebrating the inaugural Market Open, and ringing the official opening bell to usher in the day’s trading session. Notable members of the team on-hand included Bonnie Lauer, Mark Faulkner, Robert Cook, Radhika Ramkarran, Robert Theriault, Adam Conyers, David Timpany, Bernard Chua, and Richard Carleton, who all share the distinction of being part of the CSE team since its inception in 2003. This core team has been instrumental in shaping the evolution of the CSE, so it was especially impactful to celebrate this latest milestone with them.

Check out our video showcasing the launch of our Media Centre and inaugural Market Open:

The unveiling of the CSE Media Centre took place on the CSE’s 15-year anniversary as a recognized stock exchange. This celebration not only represents the growth and successes the CSE has enjoyed over the past 15 years, but the entrepreneurial vision that has driven these achievements, and will continue to do so as the CSE looks towards the next 15 years, and beyond.

Added CSE CEO Richard Carleton, “Since our recognition as a stock exchange in 2004, the CSE has evolved to become home to over 530 listed securities, proving itself to be Canada’s Exchange for Entrepreneurs, including establishing itself as the pre-eminent global listing venue for companies in the cannabis sector. The introduction of the CSE Media Centre is just the first of several new initiatives we are excited to unveil in the coming months.”

For more details about the CSE Media Centre, including schedules, video, and content from recent market opens, please visit the Market at the CSE Media Centre page on the CSE website.

Marlene Street Forrest on Creating Wealth via Transparent Processes

Marlene Street Forrest, Managing Director of the Jamaica Stock Exchange, joins Barrington Miller in the podcast studio during the JSE’s visit to Toronto to discuss their 50th anniversary and recent recognition as a top-performing exchange (1:46), the launch of the Jamaica Social Stock Exchange (3:21), and the requirements for listing on the JSE (4:53). Listen until the end to learn about what’s ahead in 2020 for the JSE, including the expansion of their online trading platform, and for their key message to investors about creating wealth.

Subscribe:  Apple Podcasts / Spotify / Soundcloud / Stitcher / Google Play / RSS

Shira Adler on the Role of CBD in Holistic Wellness

Shira Adler, Founder and CEO of Synergy and author of The ABCs of CBD, joins Grace Pedota via Skype to talk about the inspiration behind her book and its reception so far (4:09), her role as an advocate for CBD and the integral part it plays in holistic wellness (6:01), and her thoughts on the growing number of influential women in the cannabis space (8:00). Listen until the end to learn more about her upcoming speaking engagements around the world, her new book currently in progress, and to hear about her time as a Bravo reality TV star!

Subscribe:  Apple Podcasts / Spotify / Soundcloud / Stitcher / Google Play / RSS

Trevor Koverko on Tokenized Securities and the Next Big Trend in Crypto

Trevor Koverko, Founder and Chairman of Polymath Network, joins James Black to discuss the origins of the Polymath securities token platform (7:28), the various benefits tokenized securities can offer both issuers and investors (13:55), and why he believes staking tokens are the next big trend in crypto (28:11). Listen until the end to learn about the silent auction that spawned the first-ever Polycon in the Bahamas, and for details about Polymath’s latest blockchain technology project.

Subscribe:  Apple Podcasts / Spotify / Soundcloud / Stitcher / Google Play / RSS

The Benefits of Cross-Trading in the United States

For many Canadian companies, the successful listing of their security represents an important milestone. It’s a sign of recognition, prestige and success, demonstrating to the market a desire to be open and transparent. There are many reasons why a company may choose to list its shares – to raise capital, increase its valuation and diversify its shareholder base. But many companies are unaware that there are limitations as to what can be achieved by solely listing in Canada. They may not be cognizant of the fact that many U.S. investors are unwilling or unable to invest in foreign markets, and that the information they make available locally may not be widely available to U.S. investors. So, what is the best way to bridge this gap and access the world’s largest market for capital expansion and growth? Cross-trading.

There are numerous benefits to Cross-Trading in the US:

  • Diversifying your shareholder base
  • Making your financial information, research, pricing, and risk assessment more broadly available to U.S. investors
  • Appealing to those investors who prefer securities traded domestically ($USD)
  • Enhancing visibility among broker dealers by supporting broker and sell-side compliance

A national exchange, such as NYSE or Nasdaq, may be perceived to be the natural home and fit for most foreign issuers looking to access a deep pool of institutional investors. However, foreign issuers, such as those in Canada, are subject to U.S. exchange requirements and different accounting standards that can become duplicative, time-consuming and cost-prohibitive for global IROs with limited budgets. On the contrary, cross-trading on the OTC Market allows a company to leverage its existing reporting standards to make its disclosure available in the U.S. The simplified requirements to trade OTC remove duplication, are less-resource intensive and require fewer expensive experts.  This secondary trading solution helps to remove trading restrictions and complements the company’s home market reporting process. In turn, a company improves its ability to maximize shareholder value, achieve better visibility and a fair valuation in the U.S. public market, while increasing the effectiveness of its investor relations program.

Cross-trading also presents both Canada and the US with reciprocal opportunities for issuers to enhance market liquidity, creating additional investing opportunities in a company’s home market and abroad.  Providing a cost-effective trading environment in which to raise capital and build global investor awareness.

In addition to cross-trading, OTC Markets Group Inc. and the Canadian Securities Exchange (CSE) recently developed a first-of-its-kind North American capital formation and visibility solution for start-ups looking to go public.  This alliance offers issuers the benefits of the IPO listing on the CSE, combined with secondary trading on OTC Markets’ OTCQX Best Market/OTCQB Venture Market.  This affords investors and the broker dealer community greater access to a breadth of financial information, increased global investing opportunities and more efficient trading of international issuers shares.  Simple processes and fixed fee structures remove many of the barriers of cost, time and complexity typically associated with going public on an exchange. Helping companies bridge the gap and expand their footprint– paving the way for capital expansion and growth.

This story was featured in the Service Providers magazine.

Learn more about OTC Markets Group at https://www.otcmarkets.com/.

A Solution to Getting to Know Your Shareholders

Reality Check: How Well Do You Know Your Shareholders?

No, really — how well?

Most public companies suffer from a lack of information that is typically found in small private companies. Small private companies experience the support of friends and family, small family offices or even venture capital firms that speculate on their behalf. Actually, public companies don’t operate much differently. They, too, experience the support of friends, family and seed investors. The difference is that one day the IPO lures a company in to go public.

The “Problem” with Going Public

It begins when bankers, institutions and small funds lead the way in offering your company to go public. Some stay for a while and some are small gain-focused funds or institutions that are out on day one, making their money on the run up of the IPO. The end result: You’re left with hundreds, if not thousands, of shareholders. You have no clue who they are, what they represent, what their expectations are and, again, who they are.

I call them “boosters.” Boosters are a group of very intelligent, well-connected individuals that operate under the acronym “IRO” as a consultant and/or firm and want to help your company find new shareholders. It’s their job to make introductions to people in their networks. If you do well in presenting your story and delivering and your guidance is on target, you will find shareholders. Rinse and repeat with non-deal-road-show investor conferences and inbound interest. Before you know it, you’ve gone from 25 friends and family investors and one local fund in your network to more than 3,000 shareholders, some of which own up to 10 percent of the company. Then it hits you: You don’t know who these people are, who knows whom and if this even affects your company.

The Solution: Shareholder ID

It’s absolutely essential to the success of your public company that once a year you conduct a sound shareholder identification analysis. If you have sustained volume and people coming in and out of the story and people accumulating more and more, then you should consider hiring a firm to help manage this for each quarter. First, a robust Shareholder ID program will identify street positons in variant forms, objecting beneficial holders (OBO) and non-objecting beneficial holders (NOBO). Then, the program will identify the registered positions analysis to see if firms and individuals show up on both lists. A robust Shareholder ID program will not only highlight the brokers and banks that hold ownership, but also the underlying shareholder(s), and if that shareholder is party to another firm or group who also owns shares in your company. This is where activists come in; this is where share voting is greatly improved; and this is where real relationships are formed.

Every shareholder has a price horizon; it’s important you know this, for many reasons. One, you should understand how much time you invest in getting to know them, what else they invest in, whom they know, where they went to school and what they model your business out to be. The more you get to know your shareholder, the more you will understand these things. The more you understand these things, the quicker you can step up the shareholder base.

The more you get to know your shareholder, the more you will understand these things.

The more you understand these things, the quicker you can step up the shareholder base.

I’m a realist, and I enter a relationship with a shareholder knowing that if she/he makes a decision to purchase some shares in my company in the open market, most likely she/he will be my friend for a short period of time. This works. I don’t want a marriage — I have one. What I do want is to make them money, plain and simple. And I do that by executing my strategy, communicating my message and delivering. No disrespect intended when I say to any shareholder, either individual or firm/institution, that I want to sell when they’re ready and move on to the next one, to build a relationship with a new one, and repeat this process again. Every now and then, however, you find fans, regardless if they are high net worth people or firms, that love your business, your industry and you. They become the glue of your shareholder base, and they are rare. You might not even know who they really are.  Do you want your company’s biggest fans to be a stranger to you and your management team? I think not!

Do you want your company’s biggest fans to be a stranger to you and your management team?

Over the past 10 years, I have met hundreds of CEOs that don’t know their shareholders, don’t understand the mechanics of their shareholder base, and refuse to invest the time or resources in learning it. By contrast, I have met a very small percentage of C-level executives who get this simple exercise and have the best shareholder bases I have ever seen.

Ask your IRO, your outsourced IR firm or even your transfer or annual meeting management company for help. If they can’t do this for you, they should refer you to a trusted company that can.

This story was featured in the Service Providers magazine.

Learn more about Accesswire at https://www.accesswire.com/ and on the CSE website at https://thecse.com/en/services/services-for-listed-companies/accesswire.

6 Steps to Maximize Your Social Media Presence

The media landscape has been completely changed with the impact of technology. Currently, it is incumbent upon companies and organizations to create their own media. Social media is a popular channel for private companies to reach a larger audience – Facebook, Twitter, LinkedIn, Instagram, Snapchat, FourSquare, you name it. Gone are the days where companies compete for top spots in yellow pages or paying massive premiums for radio ads.

The situation is a lot more complex for publicly traded companies that are heavily regulated. However, with meticulous and proper planning, your public companies can benefit massively from the wide exposure gained from advertising on various social media platforms. Specifically, LinkedIn and Twitter are two platforms that are usually very popular and well received by shareholders and investors of public companies. Depending on the industry, Facebook and Instagram can be very helpful as well, especially for companies that have a lot of B2C business.

Facebook alone accounts for one in every six minutes spent on the internet. One in every five minutes spent on smartphones are also attributed to Facebook. Close to half of all college graduates are LinkedIn users. Over 45% of all adults who make more than $75,000 annually are on LinkedIn. Over 88% of businesses with more than 100 employees use Twitter for communication, marketing and advertising.

Here is a six-step process we have derived for maximize your social media efforts.

Step 1: Research

Find out who are talking about your company, and how. Are there any misconceptions of your business model? Are employees sharing information on the world wide web?

Always remember a cohesive social media plan should be very comprehensive. Setup alerts that track the online mentions of your company and your key executives. You will quickly find out about what people say about your company on the internet.

Step 2: Establish a Basic Presence

Make sure you secure your company’s accounts on all the major social media platforms. This is a great opportunity for your company to have a positive brand presence on the internet when people search for your name.

Step 3: Develop a Plan

Once you understand how social media can integrate with your business, you can develop a plan to achieve your objectives, and figure out how that would connect with your overall business goals. The conversation online will go on either you participate or not. Hence, if your plan is to simply continue to monitor the internet, you should at least create a social media policy.

Step 4: Engagement

If you decide to be proactive in managing your social media, you will need to figure out how much of an engagement level would you like to upkeep. While social media can be a great channel to keep your investors and key partners updated between earnings announcements, it is not necessarily worthy of an official press release. You can use your social media platforms to share press release headlines, key messages from your earnings calls, answer questions, publish white papers and offer seminars.

Step 5: Integration

Integrate your social media platforms with your digital investor relations platform (website). The website should be a hub of information that is detailed and useful. Provide regular updates of content on the site, and push the content to your social media accounts. The more your investors visit your website (also via your social media platforms), the more they will think of your website as the first source of information. Inform website visitors which social media platforms your company is active on.

Step 6: Measurement

The real value of social media programs can be measured with several metrics, gauging its progress. Many Software-as-a-Service platforms provide subscribers with analytical packages, which help you establish a baseline, target audience, and follow social media user trends over time.

Should you have any questions or if you are interested in Uptick’s Social Media Program, please do not hesitate to contact Terry Tremaine at: 604-202-7841 or terryttremaine@gmail.com

This story was featured in the Service Providers magazine.

Learn more about Uptick Media at http://uptickmail.com/ and on the CSE website at https://www.thecse.com/en/services/services-for-listed-companies/uptick-media.

Are You Protected Against Cyber Security Attacks?

No one thinks it’s going to be them. Until it is.

According to the movies, cybercriminals operate out of abandoned warehouses, target carefully selected conglomerates and use things like “worms” and “keys” to gain access. The reality, however, is that cybercriminals, using scattergun techniques like phishing, are not out for world domination but rather a more familiar motive: money.

In 2016, 24% of breaches targeted financial organizations, 15% healthcare, 12% public sector entities and 15% targeted retail and accommodations*. Whether it’s design plans, medical records or good, old-fashioned payment card details—someone, somewhere will see it as their meal ticket.

Organizations need to build a strong security posture by implementing strategies that address internal and external threats across the entire chain. It is critical to start from the premise that systems will be breached. This perspective enhances the effectiveness of decision making related to preventing, mitigating and recovering from a breach.

Another recent development makes this a pressing imperative. Canada’s new Digital Privacy Act has introduced mandatory breach notification.  In 2017organizations will be required to notify the Office of the Privacy Commissioner, as well as the individuals affected, if the organization experiences the loss or theft of personal identifiable information that puts these people at “real risk of significant harm.” Failing to do so could result in fines of up to $100,000 per offence. This comes as part The Digital Privacy Act (formerly referred to as Bill S-4) that was put into effect in June 2015.

On January 19, 2017, the Canadian Securities Administrators (CSA) published Multilateral Staff Notice 11-332, stating that they expect issuers to provide risk disclosure that is as detailed and entity specific as possible, should they determine that a cyber security risk is a material risk. In order to determine materiality, the cyber security incident requires analyzing and the probability of a breach occurring and the anticipated magnitude of its effect needs to be determined. The CSA expects issuers to disclose specific risks, rather than generic risks common to all issuers, and they expect issuers to tailor their disclosure of cyber security risks to the particular circumstance. Underestimating risks leaves enterprises highly vulnerable. Poor security can lead to painful, even catastrophic, financial and reputational losses. Moreover, data breaches and other security incidents put not just individual companies, but entire supply chains, at risk. The following are three steps to build a robust security posture that will support the goals and resilience of your organization, and assist you in determining your cyber security risk.

1. Conduct a health check of your organization’s cyber security maturity.

A health check is an assessment of an organization’s controls, security risks and threats, to define its current security posture and highlight gaps.

The health check assesses current risks to your industry and business and evaluates the strengths and weaknesses of your organization’s existing security controls.

The health check determines the impact a breach could have on your organization: operations, productivity, information assets, infrastructure, reputation, materiality of the cyber security risks and brand.

2. Develop a clear security roadmap.

The health check will guide an organization by providing a clear map of priority risks and practical direction regarding where to most effectively focus cyber security budget and resources.

3. Test your organization’s vulnerability to cyber-attack.

It’s essential to supplement planning with robust testing to determine your organization’s vulnerability to cyber breaches. Intellectual property, personal information, plant systems, computer servers, and mobile devices, could all be targets for attacks.

Seek objective, trusted third party cyber security expertise to assess potential weaknesses through vulnerability assessments and penetration testing of your internal and external networks and applications.

Without adequate protection, cyber security threats can put your organizations’ operations, reputation – even its existence – at risk. Vigilant assessment, planning and testing are critical to protect the bottom line.

For more information on how you can better protect your business from cyber-attacks, contact:

Danny Timmins, CISSP, National Cyber Security Leader T: 905.607.9777E: danny.timmins@mnp.ca

About MNP

MNP is a leading national accounting, tax and business consulting firm in Canada. We proudly serve and respond to the needs of our clients in the public, private and not-for-profit sectors. Through partner-led engagements, we provide a collaborative, cost-effective approach to doing business and personalized strategies to help organizations succeed across the country and around the world.

This story was featured in the Service Providers magazine.

Learn more about MNP at https://www.mnp.ca/en and on the CSE website at https://www.thecse.com/en/services/services-for-listed-companies/mnp.