Traci Costa on Leveraging Digital Innovation to Grow a Children’s Clothing Brand

Peekaboo Beans (CSE:BEAN) CEO, Traci Costa, sat down with Grace Pedota to talk about her lifestyle children’s clothing brand and how they recently pivoted to an omni-channel distribution model (1:00), while also discussing the network effect of social retailing (3:15), and utilizing technology to bring a brand to life (7:00). Listen until the end to hear Traci’s personal story on why she started the business, the importance of speaking to, and learning from other women entrepreneurs, and her advice for ANYONE starting a new business.

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