CSE’s Grace Pedota recently chatted with Robyn Rabinovich, Senior Account Director, Cannabis at Hill+Knowlton Strategies, to reflect on her professional experiences in the rapidly evolving cannabis industry, dating back to the onset of the MMPR program in Canada.
In this comprehensive discussion, Robyn shares her favourite aspects of working at start-ups like CannTrust and TerrAscend (3:34), how Hill+Knowlton has uniquely positioned itself to provide B2B support to the industry (4:48), defining Cannabis 2.0 and what to expect from the 3.0 era (6:09), and her perspective on the Ontario cannabis retail situation amid COVID-19 shutdowns (11:54).
Listen until the end to hear her thoughts on how new technological applications are benefiting the cannabis industry, the prospects for consumption lounges in Toronto, and the new favourite quarantine pastime for those in the cannabis industry (hint: it’s not product consumption!)
Emma Andrews, Chief Commercial Officer at BevCanna Enterprises Inc. (CSE:BEV), sat down with Grace Pedota to share her thoughts on the type of beverages we should expect when infused cannabis beverages go legal in Canada this October (2:13), how she applies her background as a nutritionist into the cannabis industry (6:26), her experience with cannabis…
Rosy Mondin, CEO of Quadron Cannatech (CSE:PUMP), sat down with Grace Pedota to share her story as a reformed lawyer and cannabis advocate and how her experience and passion led to the origin of Quadron Cannatech (3:00), the role she has played as a champion for cannabis within the tiers of Canadian government (9:30), and…
Trulieve (CSE:TRUL) CEO Kim Rivers joined Grace Pedota during #WeedWeek to discuss the importance of inclusion as a value for the company and it’s “Trulievers” (3:00), the lessons learned becoming the first company approved to sell flower in Florida (8:00), and taking their expertise into new, competitive states in the U.S. (12:30). Listen until the…
