Jo Vos, Managing Director of Leafly, joined Grace Pedota in the podcast studio to share how their platform is empowering cannabis shoppers through education (2:04), the challenge of presenting plant data differently to keep pace with a rapidly maturing audience (4:02), and the importance of standardizing industry terminology (11:38). Listen until the end to learn more about Jo’s vision of how Leafly is bridging the cannabis marketing world and regulation, the ongoing opportunity to break down cannabis stigma through informed dialogue, and her personal tips for downhill cyclists!