DionyMed CEO Edward Fields sat down with Grace Pedota during #WeedWeek to chat about his experience in making the shift from the Silicon Valley technology world to the cannabis industry (1:00), the challenges and advantages of keeping pace with rapid regulatory changes and new laws (9:15), and defining the characteristics of the “canna curious” consumer (13:45). Listen until the end to hear Edward’s advice to young, cannabis startup entrepreneurs and how he was initially introduced to cannabis by his doctor to treat back pain.
