In a special episode for Earth Day, the CSE’s Anil Mall is joined by Keith Driver, CEO of EarthRenew (CSE:ERTH), to discuss their regenerative fertilizer solution that focuses on building back soil and preventing nutrient run-off. The conversation also addresses overcoming misconceptions in the conventional farming industry.
Here’s an overview of what Anil and Keith discuss in this edition of the “Exchange for Entrepreneurs” podcast:
00:00 – Introduction and background
01:40 – The challenges of using traditional fertilizer
02:52 – EarthRenew’s journey
04:40 – The challenges of introducing new technology to farmers
08:10 – Business and advertising strategy
11:11 – Hurdles yet to overcome
13:00 – Current target areas and plans for expansion
14:30 – Feedback from their shareholders
17:20 – Social media links and website information
18:40 – Keith Driver’s message for Earth Day
About Keith Driver
Keith Driver has served in leadership positions in several environmental technology companies over the past 15 years. His experience includes senior marketing, technical, and management roles focused on emerging products or technologies. Many of these opportunities have focused on processing organic feedstocks and marketing the end-products, such as compost and biochar. Keith holds two degrees in engineering and an MBA, and serves as a sessional instructor at the University of Calgary.
Learn more about EarthRenew at https://earthrenew.ca/.
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